Overview
Euromonitor International has introduced Passport Connect, a capability designed to make trusted market intelligence available directly within the tools and workflows where business decisions are made. It changes the traditional access model in which users had to enter a separate platform, locate information, export it and manually transfer it into another system.
Passport Connect allows organisations to integrate intelligence from Euromonitor’s Passport platform into artificial-intelligence assistants, internal systems, dashboards, reporting processes and planning workflows. The service aims to provide faster answers, reduce manual work and ensure that teams use consistent evidence from a trusted source.
Details
Service: Passport Connect
Organisation: Euromonitor International
Platform: Passport
Theme: Trusted intelligence, wherever decisions happen
Research foundation: The service is supported by Euromonitor’s 50 years of market-research experience.
Primary objective: To bring Passport intelligence into the tools, systems and workflows that organisations already use.
Traditional access model: Users previously needed to log in to a separate platform, locate the required data, export the evidence and transfer it into their working environment.
Connected access: Passport Connect enables organisations to access Euromonitor intelligence through compatible AI tools, internal applications and business processes.
AI-assisted research: Users can ask market-related questions through AI assistants and receive responses grounded in Euromonitor intelligence.
Internal systems: Passport information can be connected to an organisation’s existing technology infrastructure and internal business systems.
Dashboard integration: Organisations can incorporate Passport data into dashboards used for analysis, monitoring and decision-making.
Workflow integration: Market intelligence can be embedded within reporting, strategic planning and briefing processes.
Faster answers: Users can obtain relevant market insights without repeatedly moving between different platforms.
Consistent evidence: Connecting Passport data across organisational systems can help teams begin their analyses from the same trusted source.
Reduced manual work: The service is intended to minimise manual data extraction, repeated transfers and unnecessary administrative steps.
Fewer handoffs: Integrating intelligence directly into existing workflows can reduce the need to pass data between different teams, platforms and applications.
Decision support: Passport Connect is designed to provide reliable market evidence at the point where business decisions are being considered.
Source reliability: Information accessed through connected tools remains supported by Euromonitor International’s research and market-intelligence resources.
Further information: Organisations interested in the service may explore Passport Connect through the link included in the original Euromonitor communication.
